October 16, 2018
Not all coffee is created equal.
If you’re reading this, you know that already. But you may not know exactly why.
You can get a cup of coffee at the gas station, and that’s fine. It’ll do.
You can get a cup of coffee from your favorite local diner, and it’s probably a little better.
But when you sip from a cup of expertly roasted, patiently blended small-batch, roasted to order coffee made by a roaster who sees his job as a calling and not just a paycheck? Well, we’re willing to bet you can taste the difference.
At Fire Dept. Coffee, we’re committed to small-batch roasting for one simple reason. We believe the result is a better cup of coffee. That’s our passion. That’s our calling.
Quality over quantity, as they say. And we go to great lengths to ensure the best possible quality.
Here’s a look at why small batch coffee is best and what goes into a great cup of coffee.
GREAT COFFEE COMES FROM GREAT COFFEE BEANS
When we call our coffee a “blend,” that means that it’s the product of two or more distinct coffee beans. That’s where the fun begins and the magic happens.
It’s also the most difficult and challenging part of the process.
Because it’s a science. You’re mixing ingredients, trying to find the right balance, the right formula to create the tastes and aromas you’re chasing.
First, you have to get to know each bean individually.
Our roasters have learned the flavors and characteristics of every bean we’ve sourced. We know how each bean needs to be roasted to bring out its best qualities.
Blending is always the final step.
Once we get to know each bean, then we can experiment to find the right blend of beans to create a special taste.
It’s a process, and it can take countless tries to find the right formula.
It’s also a luxury that big coffee roasters can’t afford. They blend all their beans together at once in an industrial-sized roaster. The beans suffer because they lose their individuality. The result is usually a cup of coffee that’s OK.
We will never settle for OK.
In fact, we will never settle. We’ve been fortunate to come up with blends that we’re extremely proud of and that our customers have enjoyed.
Yet we’re constantly experimenting and testing new ideas, new combinations of beans. We never know when we’ll discover a new blend that we absolutely fall in love with.
This much we do know, Fire Dept. Coffee will always be a small-batch roaster, and we will always do all the little things it takes to bring you your next great cup of coffee.
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